Revolutionizing Auto Retail:

Served as Design Architect for a zero-to-one enterprise platform that unified dealership operations, remote vehicle sales, and emerging AI capabilities across Toyota, Lexus, and Mazda retailers.

For password, please refer to the resume that you received from me.

Product Design | AI Integration | System Design | Legacy System Modernization | Mobile Design | Wire-framing | Prototyping | UX | UX Research

Examining Retailer and Buyer Interactions:

A comprehensive study on Toyota customers and dealers user journey, pinpointing and addressing key challenges.

UX Research | Journey Mapping | Presentation

Revamping Jobs Search for College Graduates:

Unveiling insights and solutions for a smoother, more informed journey on Indeed.

UX Research | Heuristics Evaluation | Recruiting | Usability Testing | Data Analysis | Presentation

Decoding Social Dynamics in Gaming:

Uncovering the secrets of multiplayer design for enhanced teamwork and player engagement.

Benchmark Study | Presentation

Exploring Seattle's Urban Evolution:

A data-driven analysis of the city's unfinished highways and urban activism, showcasing a blend of qualitative and quantitative research through interactive, visual storytelling.

Field Research | Interviewing | Qualitative & Quantitative Data Gathering | Data Visualization